New Common Video

I really like this song - it's not as great as UMC but it's very solid.

The video is very simple but I dig how effective it is.

So what do you reckon
Sink or Swim?


Booga said...

SWIM. No question.
Can't wait to see common and
n.e.r.d next month!

bafic said...

Its good but its not the offical video someone posted the link on the bbc/ice cream blog comments anthis is what was said

tapenerd August 27th, 2008 2:38 pm
Awww, happy birthday, guys! I don’t know what I want to see, but this is amazing: http://videos.onsmash.com/v/8yTvRmQTRhudLdMN

BBC Ice Cream August 27th, 2008 2:49 pm
FYI, that is not the official video, Hype Williams shot the official version which should be out soon.

but still i like this video

yerw said...



i like but surprised Common is talking about philosophysing on top of women not really digging that.

And whats with Pharrells deep voice, kinda weird how he switches up from the super high falsetto singing he used on 'frontin' to jocking DMX on this.

junkii said...


yerw said...

i heard somewhere that he was paying homage to The Notorious..


well am i just being really harsh or does anyone agree with me that him attempt at paying homage was really wank?

and im actually a fan of pharrells work but just intrigued.

yerw said...

Yep it was quite doo doo.
Thought the same thing, but wondered if that might have been the hater in me

Booga said...

@illmaticbbc... I'll have to take another listen when I get home, I didn't even notice that part

Booga said...

okay, yeah, I really hear what illmaticbbcmodel is sayin. Both some of common's lyrics and Pharrells voice, a little off. I still love the vid, and like the song overall, though


no doubt its a swim overall though

brazen said...


I really like the penny crayon inspired video. Props to CBBC. Plain and simple is so effective.

After seeing NERD live for the first time last week I fell in love with Pharrell a million times over. That was raw.